Start Your Retail Partnership with FUR4
For independent pet stores and specialty retailers not covered under our Wholesaler, Groomer, or Veterinary programs.
Welcome to the FUR4 Retailer Portal. This path is designed for independent pet stores and specialty retail partners who want to carry FUR4 products in-store and/or online. If you don’t fit the Wholesaler, Groomer, or Veterinary categories, this is the right place to start.

Wholesale pricing and retailer ordering
Product catalog, UPCs/GTINs, and case pack details
Marketing assets (product images, videos, and brand guidelines)
New product announcements and retailer updates
We accept registrations globally. Ordering is enabled country-by-country as we complete tax registrations and regional fulfillment. You'll receive an email when your region is activated.
Purchasing is currently available only in the United States.
Parcel-only orders, limited to 100 lbs per order while freight and regional distribution are being finalized.